The brief
One place, four moments of the day.
Lane is a bakery in the morning and a grill in the evening. The concept follows that rhythm and uses the real address and opening hours, Svetog Save 25, from 06:30 to midnight.
Alle ProjekteProjekt / 31
Website / Food / Concept
Lane Restaurant & Bakery
A warm restaurant-and-bakery website for Teslić that follows one day from the first burek at dawn to dinner from the grill.
WebsiteConcept & copy (sr)UX/UI DesignGSAP motionReservation flow
- Kunde / Projekt
- Lane (concept)
- Fokus
- Website / Concept & copy (sr)
- Standort
- Teslić, Bosnia and Herzegovina
Projektüberblick
Ein fokussiertes Digitalprojekt für Klarheit, Vertrauen und Handlung.
Lane is a concept website for a restaurant and bakery in central Teslić, open from 06:30 until midnight. Terracotta, wheat and olive with Bricolage Grotesque make it bold and friendly. A pinned sky moves from dawn to midnight while the clock and dishes change: bakery at sunrise, breakfast and coffee, lunch like at home, evening at the grill. The menu with tabs, the bakery, the terrace, cakes for celebrations and a table reservation follow.
Ziel war es, das Angebot verständlicher zu machen, die Arbeit mit mehr Kontext zu zeigen und den Weg vom ersten Eindruck bis zu Kontakt, Anfrage, Buchung oder Kaufentscheidung zu vereinfachen.
Im Detail
Die Details hinter dem Erlebnis.
Jedes Bild öffnet sich als Vollbild-Vorschau.
Case Study
From warm burek to dinner from the grill.
- Kunde
- Lane (concept)
- Standort
- Teslić, Bosnia and Herzegovina
- Website
- Live-Website ansehen
A place that serves breakfast, lunch, dinner and a bakery counter is hard to describe in one sentence. The concept shows it as one day, so visitors see what Lane is at the hour they are reading.
Vertrauen und Performance
06:30–24
Open hours
One pinned sky that moves from dawn to midnight with the menu of each part of the day.
6
Menu groups
Bakery, breakfast, home cooking, ćevapi, skewers, and cakes and coffee.
100
Desktop Lighthouse
99 on mobile. 100 for accessibility, best practices and SEO.
Die Überlegungen hinter dem Projekt
Design direction
Terracotta, wheat and Bricolage.
Bricolage Grotesque in extra bold, Manrope for text. Flour-white backgrounds, wheat yellow and terracotta, with polaroid-style food photos.
- Pinned sky from dawn to midnight with a moving sun and changing dishes.
- Menu tabs with 'fresh today' and 'to order' labels.
- Photo album of the bakery, terrace and cakes.
Reservation
What, how many, when, whose name.
A four-step reservation prepares a WhatsApp message; for same-day tables the page suggests calling. Cakes and celebrations have their own short enquiry.
So funktioniert es
Ein klarer Prozess vom ersten Schritt bis zum Ergebnis.
01
Story
Structure the page as one day at Lane.
02
Design
Bold type, warm palette and polaroid photography.
03
Motion
Pinned sky, sun path and changing dishes.
04
Reservation
Four-step request to WhatsApp, call option for today.
Design-Assets
Das visuelle System hinter dem Projekt.
Leistungen
Was im Projekt enthalten war.
Website
Concept & copy (sr)
UX/UI Design
GSAP motion
Reservation flow
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