The brief
Make the roastery the reason to visit.
Cream, caramel and espresso tones with Fraunces italics give the site the feeling of a neighbourhood coffee house rather than a chain.
Website / Hospitality / Café & roastery
A warm café and roastery website where a coffee bean roasts from 20° to 210° as you scroll.
Project overview
K2 Kuća kafe roasts its own coffee in Teslić. The website tells that story in a pinned 'from bean to cup' sequence: the bean changes colour, temperature climbs and photos switch from green beans to the finished cup. Below it: the offer, a tabbed menu, a photo album, opening hours with a live 'open now' badge and one-tap calling.
The goal was to make the offer easier to understand, present the work with stronger context and create a smoother path from first impression to contact, inquiry, booking or product evaluation.
A closer look
Open any image for a full-screen preview.
Case study
A local café competes on atmosphere and on the fact that it roasts in-house. The site needed to feel as warm as the place, make the roastery the hero and answer the two questions guests actually ask: is it open, and how do I get there.
Trust and performance signals
20° → 210°
Roast on scroll
A pinned sequence follows the bean from green to espresso.
Live
Open-now badge
Opening hours read the current time and show today's status.
99
Mobile Lighthouse
100 for accessibility, best practices and SEO.
The thinking behind the work
The brief
Cream, caramel and espresso tones with Fraunces italics give the site the feeling of a neighbourhood coffee house rather than a chain.
Delivered
Next to the website, the project included an Instagram set, a short reel and scroll recordings for presenting the site.
How it works
01
Everything starts with green coffee.
02
Roasted in-house, which is why the street smells of coffee.
03
Extracted to order at nine bar.
04
Served at the bar, on the terrace or to go.
Design assets
Deliverables
Website
UX/UI Design
GSAP motion
Menu & hours
Instagram content
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