The brief
Make the website itself feel calm.
Clients come to switch off. The page uses slow motion, long pauses and quiet copy so the experience starts before the visit.
All projectsProject / 30
Website / Wellness / Concept
Izvor Wellness
A slow, atmospheric wellness and massage website for Teslić with a breathing circle that guides five rituals.
WebsiteConcept & copy (sr)UX/UI DesignGSAP motionBooking flow
- Client / Project
- Izvor (concept)
- Focus
- Website / Concept & copy (sr)
- Location
- Teslić, Bosnia and Herzegovina
Project overview
A focused digital project built for clarity, trust and action.
Izvor is a concept website for a wellness and massage space in Teslić. EB Garamond, moss green and copper on stone set an unhurried tone. A pinned section shows a breathing circle that expands and contracts ('inhale', 'hold', 'exhale') over warm water, steam, stones, oil and silence, with a minute counter. Massage rituals, the sauna and steam room, the space, a package for two, gift vouchers, an FAQ and booking follow.
The goal was to make the offer easier to understand, present the work with stronger context and create a smoother path from first impression to contact, inquiry, booking or product evaluation.
A closer look
The details behind the experience.
Open any image for a full-screen preview.
Case study
Time for yourself.
- Client
- Izvor (concept)
- Location
- Teslić, Bosnia and Herzegovina
- Website
- Visit live site
A wellness website should slow you down, not sell at you. The concept invites the visitor to breathe with the page for a moment before showing treatments and prices on request.
Trust and performance signals
5
Rituals
Warm water, steam, stone, oil and silence, guided by a breathing circle.
6
Treatments
Relax and sports massage, hot stones, aromatherapy, scrubs and wraps, sauna and steam.
95
Desktop Lighthouse
90 on mobile. 100 for accessibility, best practices and SEO.
The thinking behind the work
Design direction
EB Garamond, moss and copper.
EB Garamond with italic copper accents, Karla for text. Stone backgrounds, moss green panels and dark photography of water, steam and stone.
- Pinned breathing circle with waves and steam through five rituals.
- Ritual cards with durations, sauna and steam temperatures.
- Package for two and gift vouchers.
Booking
Ritual, time, contact.
Three steps prepare a WhatsApp or Viber message. A sticky mobile bar keeps booking close without breaking the mood.
How it works
A clear process from the first step to the result.
01
Mood
Define a slow, quiet voice and visual rhythm.
02
Motion
Breathing circle, waves and steam timed to scroll.
03
Content
Rituals, space, voucher and FAQ in short Serbian copy.
04
Booking
Three-step request to WhatsApp or Viber.
Design assets
The visual system behind the project.
Deliverables
What was included in the build.
Website
Concept & copy (sr)
UX/UI Design
GSAP motion
Booking flow
Build something similar
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